IMPACT OF PURCHASER’S FINANCIAL SKILLS AND COMPLAINT ACTION ON INVESTMENT SUCCESS IN REAL ESTATE BUSINESS IN ANAMBRA STATE

Abstract

The study investigated impact of purchaser’s financial skills and complaint action on investment success in real estate business in Anambra State. Participants were 123 real estate purchasers in Anambra State, comprising 108(87.8%) males, and 15(12.2%) females, aged between 33-66 (mean-age 41.02) years and SD 7.67. Sampling methods were cluster and purposive techniques. The instruments were Financial Skills Scale, Complaint Behaviour Scale, and Investment Success Scale. Cross-sectional and MANOVA were the design and statistics respectively. The results indicated that purchasers’ financial skills significantly impacted on investment success in real estate property business in Anambra State at (F3, 119) = 0.15, p<.05. Purchasers’ complaints action significantly impacted on investment success in Real Estate Property Business in Anambra State at (F1, 119) = 46.43, p<.05. Purchasers’ financial skills and complaints action had significant interaction effect on investment success in real estate property business in Anambra State at (F1, 119) = 15.99, p<.05. It is recommended that the psychological perspectives of real property business should be internalized by realtors. The core aim should be to enlightened them about the impacts of complaint action and financial skills in the real property business.